Wak Oentoenk

Microsoft announced last week that it's discontinuing its Spot data watch program.The trouble with predicting the future is that it's always easy to do in retrospect. Looking back, it's obvious that Microsoft's Spot products were a dumb idea. The concept was that Microsoft would send small bits of wireless data -- weather forecasts, stock prices, etc -- to specially-equipped watches and other small devices like refrigerator magnets, which would display the information. On the face of that, it...

Earlier today I told you about the survey of US iPhone users that Rubicon Consulting just conducted (link). When you publish a big study like this, there are always a few secondary data points that don't fit into the whitepaper -- kind of like outtakes in a movie.I thought you might be interested in seeing the outtakes. So, here are some other interesting factoids about iPhone users...How do you carry your iPhone?To me, one of the most interesting findings of the study was that half of iPhone...

I think it's safe to say that the iPhone is the most publicized new mobile product of the last several years, especially in the United States. But although there has been endless commentary on the iPhone, there hasn't been much solid data on how it's being used, and what impact it's having on the industry.At Rubicon, we set out to fix that by conducting a quantitative study of US iPhone users last month. We released the results today at CTIA. You can read the full results on the Rubicon website...